As PR consultants, we spend the majority of our time ingrained in the processes and strategies of many different brands and organisations (and some fantastic ones at that).

But if we are to continue to generate great results for clients, there has to be time for us to reflect as PR consultants. That’s why the focus for this year’s n2n offsite was…us!

The charming surroundings of the Southern Highlands and a magnificent French/Moroccan house provided the perfect backdrop for us to bunk down for a couple of nights and, as a team, reflect on our key organisational values:

• Have a go

• Go the extra mile

• Mutual respect

• Take responsibility

• Driven to succeed

• And last but not least…have fun Read the rest of this post

In this post, one of our recent grads, Selma provides some insight into what it’s like working at n2n and what she’s learnt so far…

After completing five years of an arduous law degree, pursuing a career in law was the last thing on my mind.  Evidently, the gruelling training was enough to put me off the quest for a legal career. Instead, I turned my attention to getting a job in the PR industry. To me, PR was a combination of everything I loved at university: written and verbal communication; thinking creatively to solve challenges; and working with incredibly creative and driven people.  The perfect recipe for a rewarding career. Read the rest of this post

Last week n2n attended a course from Speed Thinking; a new business that teaches companies methods of thinking and idea generation (definitely not one of those airy brainstorm training sessions that can never be applied to the real world).

In a recent blog post, founder Dr Ken Hudson noted that, in a broadband-based world, we may need to start thinking in a different way.

But is faster thinking really the answer? Read the rest of this post