public relations Tag

There is no doubt that Australian Public Relations professionals – both agency and in-house –  need to brace for rapid change in skills, structures, services and attributes to be successful in our future industry.  This is reflected in the recently released Global Communications Report which...

I often get asked, ‘Why did you study law if you are now working in PR?’ Sure, combining law with media and communications is rather unusual. But you might be surprised to hear this combination is becoming increasingly popular amongst university students for a number...

The work landscape is continually changing and employers are responding by building teams that can navigate through uncertainty. In our agency, we need people on our team who can adapt easily to weather the ups and downs to ultimately help us survive, and outperform our...

As a kid, I resented my family for not having Foxtel as I never got the chance to experience afternoons of watching back-to-back shows on Nickelodeon. During my early teenage years, I was the only one in my group of friends to not have a...

Helping our clients to navigate an ever-changing digital environment means spinning plates is a full-time job for the N2N team. Here, Stuart Wragg shares how DropTask has allowed us to spend more time doing, and less time organising. “Before discovering DropTask, we had no set method for managing our...

Working in communications, we are consumed by the spoken and written word day in, day out. We are word junkies - we appreciate a well written letter-to- the-editor like no one else, analyse to the letter why a spokesperson performed poorly in an interview, and...