By Herd MSL CEO, Vanessa Liell: Herd MSL exists to deliver great results and progress the careers of our team. Development of our team’s careers has been our central purpose and fundamental to our growth and achievements – among which are this week’s PRIA’s National Large...
Katarina Farrell, N2N’s Agency Leader recently spoke at a PRIA event on why self-care is the key to success in PR. See her thoughts below. Public Relations is one of the most dynamic, interesting and ever-changing industries going around – and it can be incredibly...
Whether you’re a cricket fan or not, the sport has dominated conversations and column inches over the last few weeks. Regardless of your personal view on the issue or the fallout, it’s been a fascinating study in the execution of crisis communications. The Australian public expected...
Speaking on a PRIA panel last night with some folks from the industry about creative story-telling, I was reminded why we as PR people are so well placed to help brands navigate the world of story-telling. Here’s why: Boundary scanning Our role is to help brands understand...
Is it just me or have pop-up shops enjoyed a renaissance in recent months? It seems barely a week goes by without some brand launching a pop-up store to engage consumers. With so many stores launching left, right and centre you’d be forgiven for thinking they’re...
N2N Communications, part of The Herd Agency, won PRIA’s National Campaign of the Year and best Digital Social Campaign at this year’s Golden Target Awards. The wins top off an outstanding year for one of Australia’s largest independent agency groups. The winning campaign, led by Samara...
It is a rare privilege in the dynamic of PR agency life to sit back and reflect on some of the great work that is happening in our industry. Last night, at the PRIA NSW State Awards N2N was awarded large consultancy of the year,...
Today N2N joins our sister agencies, Touch Creative and Fuel Communications under the new group brand of Herd. Herd draws on the strength of the agencies’ 50 consultants to provide the best possible creative and integrated communications solutions for our clients. Our strength is our ability solve...
Our GM, Katarina Farrell recently spoke at a PRIA Young Practitioners panel event alongside Chris Savage from The Savage Co., Peter Salt from Salt and Shein and Amy Wagner from Blackmores. The panel discussed how to ‘Be the Youngest Person at the Board Table’, and Kata...
I often get asked, ‘Why did you study law if you are now working in PR?’ Sure, combining law with media and communications is rather unusual. But you might be surprised to hear this combination is becoming increasingly popular amongst university students for a number...