Challenge
Our client has a strong media presence as a leading provider of Information and Communications Technology (ICT) solutions to the business and government markets. The challenge was to increase media coverage of the company’s position as an innovative thought leader on key IT business issues.
Solution
n2n communications undertook a targeted media profile building campaign that included working closely with the executives to develop key messages and proof points, developing story angles and proactive pitches to secure media interest and facilitating a relationship building program with key media.
Result
Executives have been regularly featured in The Australian Financial Review, The Australian and Business Review Weekly commenting on IT-business issues relevant to customers.

