23 Nov Employee Engagement – Is anyone paying attention?
This is the first in a series of articles following a panel discussion on ‘Employee engagement – Is anyone paying attention?’
Thanks to Julia Foley, Chief Corporate Affairs Officer at Healthscope; Le Tran, Director & Head of Communications at Dropbox; and Pauly Grant, Chief Talent Officer at Publicis Groupe ANZ, for their insights and contributions on the communications discipline that has taken a front seat role during 2020.
It’s fair to say that internal communications and employee engagement has historically been seen as the poor cousin to external comms. Perhaps this is because there is a ‘mystery’ associated with the art of media and stakeholder engagement, but an assumption that anyone can do internal communications.
And while it’s agreed that internal comms and engagement has certainly been more widely valued and relevant during the COVID-crisis, there remains a question on whether the relevance can be sustained through appropriate investment and headcount, as well as continued professionalism of the discipline, as we return to more of a BAU requirement.
One thing is for certain, COVID has driven creativity and innovation by necessity – often outside the boundaries of what might have been thought possible in ‘normal’ circumstances.
The full discussion is featured below.