by Cal Guyll | Jul 7, 2020 | General
What’s happening at TikTok? July 7, 2020 As you’ve probably heard, TikTok is the most downloaded app in the world and was installed 315 million times in the first quarter of the year, with 2 billion cumulative downloads in the current quarter. I compiled some...
by Cal Guyll | May 25, 2020 | General
What does Communications look like in the new normal? May 25, 2020 Government shutdowns, public health challenges and huge change to the lives of consumers has resulted in a constantly evolving state-of-play for brands and the re-evaluation of existing and future...
by Cal Guyll | Mar 24, 2020 | General
What role can influencers play during lockdown? March 24, 2020 This week we were set to host a panel to talk about what brands can learn from the fast action of influencers during the catastrophic bushfires. We cancelled in anticipation of some fall out from COVID-19...
by Cal Guyll | Feb 11, 2020 | General
Measuring the value of PR isn’t easy but that doesn’t mean we should give up trying February 11, 2020 Although unlikely to have been a hot topic of conversation over the Christmas break, interaction with PR leaders last year suggests PR measurement will be...
